I'm always intrigued at how much time and thought goes into package/logo/product design.  But to be honest, if you're going to spend so much time creating, perfecting, investing and selling something, then the outside should look pretty damn awesome too.  I don't need much more of a reason to drink more beer, but I'll certainly use quirky illustrations, like those ones below, to as a reason to (over) consume at my own discretion.  I'll even use the tacky ones (island-themed Corona bottles, I am looking at you). Wednesday morning brew?  Why not?
Craft beers = delicious spirits and even more amazing packaging. Drink, admire, then recycle.
Craft beers = delicious spirits and even more amazing packaging. Drink, admire, then recycle.
all images via.
 
 











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